
Content Marketing Strategy
Organizations use content marketing to build an audience that will produce advocates, word of mouth marketing, increased sales, and better customers.
Brand Story
Your content is only as good as your story. What makes your business different? Building a story that connects with your best customers will drive loyalty.
Photoshoot Production
Photography is the currency of the web. Resourcing great content is how you build and elevate your brand.
Content Marketing Analytics
From building KPI to implementing a dashboard, build a working knowledge of what great content looks like, by the numbers.
Content Writing
Your website, blog, and social media channels all have a voice. Your voice should evoke credibility, authority, and your brand.
Video Production
Video is the best way for potential customers to experience your brand.Give your customers a deal, they’ll love you for a day, give them a brand that shares their values, they’ll love you for a lifetime.
Latest News
16
Feb
Complete Guide To Social Media Account Set-Up for Authors and Illustrators [2022]
So you want to launch a social media account? I’ve curated a list of current ...
20
Feb
Study Notes: “On Writing Well” For Marketers
It’s been years since I’ve been in an academic setting for my writing. ...
31
Dec
12 Influencer Marketing Trends That Will Evolve the Industry in 2019
Over the last four years, influencer marketing has grown to be a critical element ...
7
Dec
What’s In A Name? The First Steps In Creating A Brand Name
The first step in creating a brand identity is to define a naming strategy. Once ...
6
Nov
A Step by Step Guide to Customer Lifetime Value
If you have dreams of standing in front of Mr. Wonderful in The Shark Tank there ...
24
Aug
The Step by Step Guide to Customer Acquisition Cost
Driving the right balance between Customer Acquisition Cost (CAC) and Customer ...
18
Jul
5 Clever Tips To Increasing Your Yelp Rating
In 2017, a Yelp rating can make or break a business. Word of mouth referrals from ...
18
Jul
3 Questions To Ask Before Launching Your Business Blog
So you are taking the leap to starting your own business. Name, check. Website ...