Brand Marketing: Surprise and Delight Program

JustFab and ShoeDazzle’s Surprise & Delight Program

I built the strategy and oversaw the execution of the Surprise and Delight Program for JustFab and ShoeDazzle. Over the course of 6 months, we created special experiences for our best customers.

Highlights of the program

Loyalty Program Campaign
In Person Surprise & Delight
Video Storytelling
ROI Recap
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